In collaboration with the 2020 Year of Mountain Tourism, the Penghu National Scenic Area Administration Court, Tourism Bureau, MOTC, widely incorporated proprietors’ effective down-to-earth opinions, and invited them as in the past to participate in the Penghu Offshore Islands Tour Route Industrial Alliance Communication Forum, which is normally held before the Chinese New Year; a total of over 60 attendees participated yesterday (January 7), including legislator Yao Yang, deputy director Mei-Fan Liu of the Tourism Department, Penghu County Government, as well as chairmen of various business associations for Penghu’s tourism industries, including the hotel industry, B&B industry, boat industry, tour bus industry, car rental industry, sports groups and various main aviation companies in Penghu, etc. Director Tsung-Min Hsu of the Penghu National Scenic Area Administration Court acted as host to listen to advice from the tourism industry, and to interact and exchange opinions with the attending personnel.
 
During the forum, the Penghu National Scenic Area Administration Court first talked about the “New Penghu Bay Jyuguang Special District Ancient City and Harbor City Development Vision Presentation”, and then reviewed the execution status of the “2019 Autumn Festival Event Series”, and explained the future events for 2020 while describing to the industry the promotional proposals and the marketing event planning, where the key point is to confirm the connection between the promotion of the Penghu International Bay Light Festival with Music Festival along with leisure sport tourism and Gaillardia Islands Penghu Cross-Sea Marathon in the future, to jointly expand the visiting number of people for Penghu’s autumn and winter tourism. Moreover, participating tourism industry representatives were invited to assist in the promotion, as well as to make good use of the tourism industry marketing platform set up by the Penghu National Scenic Area Administration Court to launch relevant promotional packages, and to jointly market Penghu’s tourism promotional packages via the network platform channels in the direction of diversified marketing promotion, as diversified tourism resources will stimulate Penghu’s tourism development. The proprietors also fully expressed in the forum their opinions towards this year’s events, and also provided several valuable suggestions, which will be listed for execution reference by the Penghu National Scenic Area Administration Court for the “2020 Penghu Autumn Festival” event series.
 
The Penghu National Scenic Area Administration Court stated: With the connection between the Penghu International Bay Light Festival and the Gaillardia Islands Penghu Cross-Sea Marathon, Penghu’s autumn and winter events have actually attracted many contestants as well as autumn and winter travelers last year; in order to continue with this marketing charisma, it is hoping to bring in creativity and local characteristics this year, to allow the events to become normalized large-scale events for Penghu in autumn and winter, thereby extending the marketing strategy for the peak-season starting with the Penghu International Fireworks Festival in spring, and Penghu International Bay Light Festival as the grand finale, anticipating to make the advice obtained through the interactions with the tourism industry at the base level of the organizational direction for promoting Penghu’s autumn and winter event series in the future. In the meeting, explanations were conducted towards the developmental visions for the hinterland of the belt-like coastline in the periphery of Penghu’s Jyuguang military base, planning out 3 major sections, including Guanyin Pavilion (Guanyinting), Jyuguang military base and Jinlongtou Cruise Terminal, as the core areas based on the new urban developmental visions, thereby forming a connected development which will further implement the overall development for Magong City, while sculpturing diversified new Penghu tourism highlights to enhance Penghu’s tourism potential as well as travel depth, offering a quality surmounting the international standards.